Author: Fangyu
Posted in 4. Media Discourse’ Or ‘The male gaze’
The perils of the male gaze on women
What is “Male Gaze”? The “male gaze” is a concept introduced by film critic Laura Mulvey in…
Deciphering Nike’s Innovation: The Art of Encoding and Decoding in Instagram Shoe Ads
Social media ads involve encoding—crafting messages by advertisers using visuals and language, while decoding is the audience’s…
Digital Chameleons: How People Construct Identities and Why They Behave Differently Online
Introduction In the vast landscape of the digital world, individuals have the unique opportunity to craft and…
Exploring the Two-Step Flow Theory with The Rise of Sustainable Fashion
What is Two Step Flow Theory? The theory of two-step flow of communication, as the theory of…
Posted in Hello World
About Fangyu Huang
Hi! I’m Fangyu Huang, and you can also call me by my English name, Erin🦋 I’m from…