Author: Chenyi
Posted in 4. Media Discourse’ Or ‘The male gaze’
Marilyn Monroe: Decoding the Male Gaze Behind the Classic Skirt Image
What is the Male Gaze? “Mainstream Hollywood films/images have been created to reproduce the dominant heterosexual male…
Encoding and Decoding in Advertising
What is encoding and decoding According to British scholar Stuart Hall’s model of communication encoding and decoding,…
Beware of False Identity Construction in the Digital World⚠️
Construction of Identity in a Digital World Identity is the whole of the uniquely human, psychological, biological…
From Two-Step Flow theory to Multi-Step Flow theory
What is the ‘Two Step Flow theory’? The two-step flow theory refers to a type of communication…
Posted in Hello World
About Chenyi ：）
Hi everyone ~ My name is Chenyi Yang. I come from Hangzhou, a beautiful city in China….